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The PDFs that went along with the \"r-evolution\" of the new Pepsi logo were funnier.
1 replies
The PDFs that went along with the \"r-evolution\" of the new Pepsi logo were funnier.
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The latest Pepsi logo looks like it was lifted from the Obama campaign.
@H3ion: It's blatantly obvious. If you turn the logo about 70 degrees left, and imagine the white portion more centered, it's almost identical to Obullma's logo.
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@H3ion: And I maintain that anyone who believes this will never drive me around in any car, truck, van, or rickshaw--as there isn't a thing from the two symbols that are remotely alike, other than the colors. How anyone thinks they look alike, I'll never know.
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@UppityDragon: really? have you seen the billboards they had up? The ones that have the pepsi logo and say HOPE.
let me see if this will link [brain-terminal.com]
well if you don't want to click on it just type in pepsi hope in google.
You would have to be blind not to see they are trying to make their logo look like Obamas Logo.
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@H3ion: I have always wondered if that was intentional. They changed it around the time of Obama's inauguration and their ad campaign at the time was all about \"hope\" and whatnot. The DC metro was wallpapers with those ads during inauguration.
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@Robobot: I watched the inauguration on CNN and Pepsi ran a bunch of commercials that, I swear, I thought were from the Obama campaign... which I thought was very strange until I realized it was from Pepsi, and then I just felt disgusted. Especially because it was blatantly targeted at the African-American and minority populations that were overwhelmingly featured in the ad. Someone at Pepsi thought they were a marketing genius, I just thought they were manipulative sleezebags stopping at nothing to squeeze every cent out of a major historical event. My wife and I were sitting there watching it and thinking \"Aww, isn't this a nice little montage about America\" that maybe CNN or someone put together, then a logo comes up that looks an awful lot like Obama's logo, and then PEPSI for 1/2 second... F#$& YOU PEPSI, HOW STUPID DO YOU THINK PEOPLE ARE?
I'm also pissed off at the commercials recently featuring JFK's moon speech, which turns out to just be selling an overpriced novelty watch.
I'm pissed off at a lot of things.
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@H3ion: I saw the new logo for the first time when I was in DC for the inauguration. I thought the same thing, since they never had the word Pepsi anywhere on the ad.
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Is it me, or does it look like a 3rd grader drew Pepsi's first logo in 1898?
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@supercereal: Yeah, but keep in mind that in 1898, having a 3rd grade education was like having a SuperPhD.
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@supercereal: twas the style of the day. someday folks will look back at the logos of the early 21st century and say \"what's with all the shiny logos with fake reflections?\"
I read this article earlier today, and I'm assuming he made the image.
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@therethinker: Yea but they are obviously Pepsi haters since why they say is untrue since the Coca-Cola logo has changed over time.
Pepsi was fine until they jumped on the Helvetica craze in the 60's.
1940 and 1973 are the only good Pepsi logos.
The latest one looked better on the side of a shoe.
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But ... but ... but ... you left out the \"New Coke\" logo. It should come in labeled \"1985,\" followed by the old logo restored later that same year.
@PsiCop:
Yeah, I remember that debacle. I was so happy to see old Coke back. \"New Coke\" was nasty-tasting. Paradoxically, that event may have been the most brilliant promotional campaign ever. Except I don't think they did it on purpose.
@zekebullseye: I don't think they did it on purpose, either. And Snopes, for one, agrees with that assessment ([www.snopes.com]).
@PsiCop: I was totally thinking the same thing. Pepsi may have changed their logo, but they have never (as far as I know) changed their formula to the point that there were protests outside their headquarters.
@strandist: ... or news anchors on the major networks interrupting normal programming to report that Coca-Colo was putting \"old Coke\" back on the market as \"Coca-Cola Classic.\"
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@Kllian: Perhaps, but the variations were very subtle and the main feature of the logo has stayed in tact. From a marketing perspective, the Coca Cola logo is much superior to all of the Pepsi Logos. In my option, the 1940 Pepsi logo was the best and they should go back to that one. On the other hand, I wouldn't have minded being the agency morphing the logos and making a ton of cash each time.
That 1940 Pepsi logo was a complete and utter rip off of the Coke logo. It is impossible to deny or defend that notion.
The current logo is find, the font face is a bit childish though.
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No coke, Pepsi! Cheeseburga, cheeseburga, cheeseburga!
I think we're overlooking an important point here: they both taste like malted battery acid.
(apologies to Berke B.)
Killian, perhaps, but since the late-1880s, though varying levels of adornment have surrounded it, the basic logo is unchanged.
Someone posted this on digg earlier, haha.
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This logo change is just going to make Back to the Future 2 look even MORE dated. X-D
(They use the 1973 logo in their depiction of 2015.)
I noticed I don't drink nearly as much Pepsi as I used to since the butt-ugly new logo came on the scene.
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I don't really have anything clever to say, but here's the PDF from the recent redesign on the pepsi logo. Sure it's a little old, but it's simply an amazing read.
Forgot to mention, the 1973 logo is actually 1987. This is the 1973 logo, the letters are not as modern, this was introduced in 1987 I remember that. -----> [upload.wikimedia.org]
From, [en.wikipedia.org]
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@albear:
Yeah. I vividly remember the \"Top Gun\" style ad around the time the logo changed.. with the \"maverick\" pilot pulling an ice cold Pepsi from some magical console in his fighter jet. Good choice.
And it's the choice of a new generation.
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That Coca-Cola logo really is a classic ... it's like the little black dress of advertising logos.
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I hated the 2005 logo.
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Now we need an timeline for the evolution of Mountain Dew's logo. That thing changes nearly every season.
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@SenorDoucheoisie: That would be quite extensive and then depressing when you get to today's \"Mtn Dew.\" They really should just go ahead and shorten it to Dew and get it over with.
The word Pepsi has now lost all meaning to me... pepsi pepsi pepsi pepsipepsipepsi
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Anyone seen the aluminum bottles of Pepsi? They have catchy phrases like \" LOL\" on the side...
what about the \"Always\" logo, or \"COKE\"?
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Pepsi should have stopped with 1973. It was all downhill from there.
Should also bring back Crystal Pepsi!
Everything was better in 1940... except for that coke logo
No Nuka-Cola comparison? Shucks...
IMO as a publications person, Pepsi got the logo right c. 1940-50. They should have stopped there. It's like poor Michael Jackson's face: fairly early on in his plastic surgery adventures, he looked great. You gotta know when to STOP.
OTOH, I am a Coke drinker. So what do I care?
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CM Punk approves of Pepsi 1998.
I don't know how people can drink Pepsi. Too sweet and it doesn't have that strong carbonation that a can of coke has.
I'd have to punch myself if i ever ordered a jack and pepsi at the bar. Just doesn't sound right.
Come to think of it, I dont know anyone that drinks Pepsi.
How do they stay in business?? Probably by selling Tacos and Fried Chicken.
Well, when you're the market leader, why change anything? When you're second place, you try and try anything to claw at a few percentage points of market share.
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I never noticed the sexual flourish in the Coke logo before
I think the 60's-70's Pepsi logo is the best of the bunch. I think they'll eventually bring that back (at least they should).
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What about about 'New Coke' when the cans just said 'Coke' and not Coca-Cola?
Coke is the best! Pepsi is a cheap imitator who has to reinvent its self every now and then--except for the 'New Coke' debacle; for which, Coke has hopefully learned its lesson.
@danno5-0: Wow. I've seen countless console fanboys, but you might be the first cola fanboy I've ever seen online.
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2008 logo looks fugly.
After seeing it in print over and over on that chart, the word \"Pepsi\" now just looks extremely weird to me.
Does this happen to anyone else when they see/say a word repeatedly?
This is great, great logos don't go anywhere.!!!
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I like the variations of the pepsi logo nowadays. Didn't notice it until Sunday either. Pepsi Max has a fat white stripe and Diet Pepsi has a thinner white stripe. But I'm a Coke / RC guy myself.
@SpruceStreetPhil:
The strange thing about Pepsi Max and Diet Pepsi,if you look at the ingredients, they're the same.
@SpruceStreetPhil: What, no Cheerwine?
@SpruceStreetPhil: Mmmm. RC Cola and Moonpies. The normal kind. Not that Doublestack Moonpie garbage.