Skipping the tortilla saves 400 calories. And the bowl is tastier because you never get a straight up sour cream bite. Yuck!

@Adrienne Willis: this is the exact location i was thinking about while reading this article!

Welcome to Moe's!

Order it without the wrap (in a bowl) and it's that much better.

Feel free to not like it, that's one less person getting in my way.

Their burrito is to die for.

The best food, however, was gnocchi with truffle sauce.

good times. :)

... I can see why this is a hit.

That said, Chipotle gives me the same weird light headed MSG feeling cheap fast food does, and as such I try to avoid it.

Deadspin has a rather famous thread about Burritos. I recommend it heartily.

@GearheadGeek: I agree with you, but I'd like to expand on your thoughts. I live in an area where there's nothing but local restaurants, with two exceptions: Wendy's and Chipotle. Guess what? Sometimes I eat at the local places, sometimes I each Chipotle- it depends on my mood. But I find that if I want something "reliable," I go to Chipotle. The other places may be better, but I find them to be more inconistent. I've had a great seared tuna sandwhich (much better than Chipotle) and I've had a crap seared tuna sandwich. So, I agree that people should not fear new things, but we should also respect people's desire for consistency as well.

Two thoughts...

1 - Where's the Linux version? (That's just a joke, folks).

2 - WTF is a Chipotle? It sounds like Pancheros with meat...

I'm awestruck by the length of your display name.

Revised #1: Buy iPhone from eBay.

The problem isn't in people liking Chipotle or Red Lobster, it's in people refusing to try anything for which they've never seen an ad on TV. There are a few local places we'll still eat at regularly because they're good and interesting, but for the most part we've become snobby/cheapskate foodies who cook at home a lot because we get more for our effort, money and time. When we travel we try to get recommendations for unique local places rather than getting more of the same stuff we avoid at home. It's the public's desire for predictability over taste that mystifies me.

When I was an undergraduate student of architorture, I spent a semester in Italy (with a bunch of other students from the same American university.) I never understood the rabid craving for McDonald's anytime one was in sight (there wasn't one in our little hill town in Tuscany, so most of the rest of the students mobbed McDonald's every time we were in bigger, more-touristy cities.) The only things I craved were Chinese food (I found a decent place in Firenze) and Mexican food (even when I was later working in Italy, I never found good Mexican food there.) McFood was just never on my list.

@DePaulBlueDemon: You have to time it just right. You need get there by 11:45 (sad that I know that), or you're screw*d until after 1:00 p.m. This applies to all the locations (sad that I know that too, but there all about equidistant): Madison, Lake, etc.

I have been having an ongoing problem with Chipotle restaurants in the Los Angeles are for like 3 years. It seems that whenever the employees are making my burritos , they are giving attitude. One time I had one throw her hands up and walk away! She was a teenager it seemed and management took her side. Another instance is that if you ask for salsa or sour cream on the side they want to charge you like 25 cents or 50 cents. It is not on their menu..nor is it that way anywhere else. The workers seem to be very hostile lationos..and only latinos. When corporate was contactd, the person in Denver didn't return calls and after a few calls had a very mean gay man call me back andd tells me I am a "racist", because he is latino and that is an insult to him because there is a difference between latino and mexican and so forth. I said "Well, how do I explain the employees?" "They are latino, no?" He told me he watched the videos of the restaurant and did not see anything that the employees did wrong. Wow, what customer service! He then instructed me to "Not" to go to Chipotle anymore and why do I go there anyways?" "WHAT??? Did I hear him right?!" Alot of the male employees are too machismo'd out and are quite frankly looking for fights. I am an older man and I am not at all trying to start any fights etc. I am a gay man myself and my lover and I have spent alot of money at thiese establishments. I feel like there is a "no gay" attitude from the latino workers. Actually, in the beginning of my going to chipotle, there use to be this very sweet nice manager who actually had great customer service tactics and was such a pleasure, he was latino. now it seems that the employees are heavily tattooed and from jail or something. I know Los Angel;es has these job programs for like that. Never in my life have I been treated so badly

I've been known to go to Denny's and eat the sandwiches and fries they serve up. Yeah, it's sanitized and not high quality. And, yeah, I like it. But I go rarely.

mmmmm

CVS photo has a thing like this, where people can order pictures from home as well as in store, but it's all time stamped and usually there is under three orders at a time. This is manageable, and things get done without complaints. The system works in low-demand situations.

@Dan Rodriguez: Your friend in the Yankees cap looks less thrilled. What were you saying that could have made him so sour?

@GearheadGeek: Nope! It's a "Burrito Bowl".

@Thorny: You can also fax an order in ahead of time. The one by my house even has a separate pick-up window and parking spots for fax orders!

@Dan Rodriguez: Cutie!

I love Baja Fresh! Unfortunately the two closest to me closed. :(

Please take your flawed thinking elsewhere.

Our Blackberries should get these goodies too :(

It's nice to get some meat to go with your rice.

Chiptole is great for a free burrito. Worth every penny.

Once at the Chipotle on Alvarado in L.A., the guy running the tortilla press sent a guy to the end of the line for not being able to make up his mind. BURRITO NAZI!!

AT&T really isn't all that horrible.

"Life should NOT be a journey to the grave with the intention of arriving safely in an attractive and well-preserved body, but rather to skid in sideways, karaoke mic in one hand, beer in the other, body thoroughly used up, totally warn out, and screaming 'WOO HOO! What a ride!'"

I have to agree... Chipotle is not good eats. Every time I've eaten there my stomach's gotten upset, and I loooooove Mexican food.

Sounds uber good.

I'd rather punch myself in the dick than eat the swill they pass as burritos at Chipotle.

Thank you for calling Chipotle. Para español, oprima el uno. For the bathroom, press number two. To order a fried app, press 3. To order an iPhone app, press 4.

For sure! Just go to any of the Chipotles in the Loop (downtown Chicago). It can take 15-20 minutes to get to the freaking counter.

Of course, it's usually filled with first-timers who have no clue how to order.

Steak bowl w/ pinto beans, pico de gallo, corn salsa, sour cream and cheese! Woot!

Meh. I wanted to place an online order from the Chipotle website once and was turned off by the overly-Flashed interface and the requirement to create a user id and password, just to order a flippin' burrito. On the other hand, at least they don't yell at you when you walk in the door. Yes, I'm looking at you, Moe's.

But AT&T, naw forget about it.

Damn wheres the HTC touch plat version of this app for burrito lovers like myself?...

...best.....thing......ever.....

Mmmm I haven't had Chipotle in forever...

I would always order online at the website but if I am already out of the office or home and I want it I can just order it then go pick it up.

I think these apps are a great idea though.

Sometimes the line at Chipotle can be pretty bad. I think that is reason enough to order in advance.

Anyway, expect to see 2 or 3 more restaurants following suit within a month.